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Radio Shows that Will Interview  You

Okay, you’ve sent out your press release to radio show producers and worked hard to get booked on some shows to get some free publicity. Now it’s time for your publicity efforts to pay off. Here’s how to make the most of being interviewed on the phone by a radio show host.

A few days before the interview send the producer, host and switchboard operator a 3 x 5 card with your contact information. Listeners often call during the show and after to learn how to contact you.

Try to listen to the show before your interview date. If you have a friend who lives in that market, ask them to record it for you. Most radio stations now make their shows available on the Internet, so check into that possibility.

Do the phone interview in a quiet room, so you won’t be disturbed. This is very important.

If you have call waiting, be sure to turn it off. You don’t want to be interrupted by an incoming call during the interview.

Have a glass of water within reach in case your throat gets dry. When the producer calls, or if you call them at the appointed time, assume you’re on the air, even though you probably won’t be. This way you won’t say anything that you don’t want the audience to hear.

Your voice will sound better if you are standing or pacing than when you are sitting down. So use a cordless phone with a well-charged battery. If you use a standard phone, put a longer cord on it so you can move around. Be careful not to trip on it. Standing also raises your energy level, compared to sitting.

During the interview, offer the audience something for free, such as a tip sheet. Make sure they have to write or call you to get this freebie. This technique will help you build a list of prospects you can contact later.

Within a day or two after the interview, send both the producer and host a nice thank-you note. This small courtesy can sometimes help in getting booked on radio talk-shows again down the road to free publicity.

Want more Free Publicity Tips? Read You Can Be Famous! Insider Secrets to Getting Free Publicity. See the 1st Chapter

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